You’re digitising the wrong thing

You’re digitising the wrong thing

As more and more housing associations digitise their offering, we want you to really look at the human interactions you digitise out and whether this is actually beneficial to all parties.

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The problem with knowing too much

The problem with knowing too much

Time and again I see brilliant researcher sand analysts getting frustrated about the businesses they serve not listening to their insights, despite these being wonderfully researched and fully backed up with data. They present findings, explain their case and nothing happens. Then, along comes another person/ agency/ department who says the same exact thing and THEIR feedback gets implemented. 

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