Proving a concept for an investment strategies startup

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Cross Asset Macro are a City-based startup that sell investment strategies to hedge funds. They approached us at the concept stage to help work out whether there was a market for their offering before committing fully. 

We helped build the digital solution for delivering the strategies to a membership group on a regular basis whilst still protecting the content from non-members. We applied the brand we created on the back of his existing collateral to deliver a clearly distinguishable experience. 

Cross Asset Macro were successful in proving their concept and we have since helped them launch a more robust version of their membership site and email delivery system.

The feedback on the design is really excellent, virtually everyone comments on the cleanliness of the website, the choice of pictures etc and the overall look. In terms of my experience of using it, it does exactly what I envisaged.
— Matthew Guise, Founder, Cross Asset Macro
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Related services: Imagineering, Experience design