Service visualisation

service visualisation

Time and again we have seen how much value organisations we work with gain from this methodology. Even the most light-touch mapping of your end-to-end customer journey, when enhanced with knowledge of internal processes, can bring an incredible amount of value in identifying both where hand-off points are lacking and also where effort is duplicated.

When this powerful technique is further enhanced by primary research with customers and a deeper mapping of internal technologies, third-party organisation touchpoints, marketing efforts etc., this blueprint becomes a business tool to be reckoned with.

We suggest this is always used as a living document and very much encourage scribbling of thoughts and ideas on the resulting printouts (which are occasionally in excess of five metres long)

 
 
 

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